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Social media is something that is for entertainment and personal use most of the time. It can be hard to understand why business people would use social media and why companies want to use things like Facebook and Twitter to promote and even market their business. Engaging and educating your target audience with informative content,

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If you’re not familiar with Periscope, it’s a live-streaming video app owned by Twitter. It’s compatible with both Android and iOS and it’s free, which is probably the best part, given how much potential the app has. Periscope gives you the opportunity to create and share your own videos, which basically means that you can

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One of the most prevailing myths about social media, as it pertains to business, is that you can’t check your return of investment on your social media. As a matter of fact, that’s patently untrue. It’s actually quite easy to measure your ROI all on your own. Doing so is potentially lucrative, provided that you’re

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