Customers are our bread and butter all of the time. They are the people that drive us to do better as an organization and what make sure that we have the money to spend. Without customers, our businesses would fail. That does not mean that our clients don’t have truths that they need to learn as well. Whether it is that they aren’t always right or that they need to give feedback, below are the top three truths every customer should know.
1. Sometimes, they are not always right
Firstly, not every single time is the customer going to be right. That means, at times they are wrong and they need to understand that. Just because you are discounting something, doesn’t mean that the customer always deserves the cut or should get it the next time. Keep this in mind when you are explaining things to your clients.
2. Be realistic
You want to challenge your customers to be realistic with time frames or even with their budget if you are trying to sell them something. They have to be realistic on a lot of items and sometimes, they under think just what they will need. Make sure to be upfront and honest with your customer. Never over promise and under deliver!
3. Give feedback
Finally, encourage your customers to give you feedback. You aren’t going to grow as a company if you never ask for feedback. Ask them to be candid with you, to be real and to give you the chance to understand what happened if something went wrong.
Now that you know what truths every customer needs to know, what are you going to do to grow your company? Share!